OEM Solutions

Latest News

Must Test Drive

The Best New Cars Worth Taking For A Spin

Autotrader® Announces the 2016 Must Test Drive Awards
Autotrader selects 10 unexpectedly good vehicles that car shoppers must add to their lists in 2016

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Car Buyer Journey

Latest Research

2016 Car Buyer Journey Study
New research offers an in-depth look at what consumers like and dislike the most about the car-buying process

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CI Report Suite


Get On-Demand Access to our Customer Insights Reports
Visit Our Insights and create your log-in for select access to our robust suite of Insights reports. Exclusively available to Autotrader customers.

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Audience & Influence

Reach Millions of In-Market Car Shoppers When It Matters Most

Third-party sites like Autotrader drive opinion and consideration as shoppers compare makes, models, prices and search inventories.

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OEM Insights

Stay On Top of Consumer Trends

Autotrader-provided analytics, combined with insights about today’s shopping environment help you identify and influence customer’s attitudes and behavior.

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Advertising Solutions

See How Advertising Solutions Can Help Bring Shoppers To You

Build your brand and drive traffic with a comprehensive portfolio of digital marketing solutions.

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